Opinion : The ICICI BANK Trouble
The ICICI BANK, one of the largest bank in India with a still largest network of ATM centers. When this bank first entered in common consumer market I was amazed by quality of their service. The ATM service introduced by them was really a boon for consumers like us to get money anytime 24/7/365. This was new for us who were used to go to bank during working hours (taking a half day leave for the purpose), and then stand in long queues to submit withdrawal slips and to find that cashier have closed the counter for a lunch time, toilet break or just because he wants to take a nap. This all changed when ATM network is built up by banks which we never dreamed before though we knew such thing exists in western countries, I thought it will not be possible in India this fast, putting cash on road without getting looted. ICICI proved it a reality by successfully operating it throughout the country. Ever since the ICICI consumer base is gradually increasing and they are finding it difficult t...